Abu Dhabi Tourism Authority - Online Sponsorship Registration

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Online Sponsorship Registration

- Username
- Email

Password
Confirm Password

Personal Information

First Name
Last Name

Country
Birth Date

Event Property

Product or Event Name
Sponsorship Package Name

Submitted by (company name)
Company Address

Website
Town/City

State/Province / Region
Country

PO Box/ZipPostal Code
Main Office Phone

Investment Profile

- Term of Investment (months/years)
Cash Budget Required (US $)

- Date From

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Date To

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- Barter Required
- YesNo

Media Visibility

- Broadcast

Our event/property will be broadcast live on television.(If yes please list TV stations in all markets)

Our event/property will be recorded for television and broadcast at a later date

Our event/property will not be filmed for television

- Radio

Our event/property receives radio airtime(If yes please list Radio stations in all markets)

Our event/property does not receive radio airtime

- Consumer Press

Our event/property receives consumer press coverage

Our event/property does not receive consumer press coverage

- Business Press

Our event/property receives business press coverage

Our event/property does not receive business press coverage

- Internet

Our event/property receives internet coverage

Our event/property does not receive internet coverage

Audience ( % )(please estimate if you do not know figures)

- Men
Women

Audience Age ( % )(please estimate if you do not know figures)

- 0-12
13-18

- 19-30
31-45

- 45-60
60+

Audience Household Income ($US) ( % )(please estimate if you do not know figures)

- Less than 25,000
25,000 - 50,000

- 50,000 - 100,000
100,000 - 150,000

- 150,000 - 200,000

Audience Nationality ( % )(please estimate if you do not know figures)

- UAE
GCC

- International

TOTAL OVERALL REACH NO’S(participation, attendance, spectators, media)

- TOTAL OVERALL REACH NO’S

Targeted Audience(please tick all relevant options)

StakeholdersExpatriates
Opinion LeadersRetired
FamiliesStudents
Special NeedsGovernment employees
Non Government employees

Marketing and Public Relations

- Public Relations

Our event/property has a concise public relations plan to support the sponsors

Our event/property does not have a plan but will assist our sponsors in public relations activity

We do not have a public relations plan

- Value - Marketing Plan

The value of our marketing plan is 100% of the budget fee requested

The value of our marketing plan is 75% of the budget fee requested

The value of our marketing plan is 50% of the budget fee requested

The value of our marketing plan is 25% of the budget fee requested

The value of our marketing plan less than 25% of the budget fee requested

- Property Licensing / Trademarks

Our sponsor will have the rights to use our project’s name, logo and trademarks without any additional payment

Our sponsor will not be able to use project’s name, logo and event trademarks

- Property Merchandise

Our sponsor will have the right to produce merchandise with our property’s name and logo without having to pay additional usage/rights fees

Our sponsor will not be able to produce merchandise with property name/logo

- Promotional Content & Photography

Our sponsor will have the right to use photography and video that we commission to promote the event without any additional payment

Our sponsor will not be able to use photography/video produced by the event

Branding Visability

- Branding

Our sponsor will receive 80% of the total sponsor signage

Our sponsor will receive 60% of the total sponsor signage

Our sponsor will receive 40% of the total sponsor signage

Our sponsor will receive 20% of the total sponsor signage

Our sponsor will receive 10% of the total sponsor signage

Our sponsor will receive less than 10% of the total sponsor signage

- Advertising and Promotional Material

Our sponsor will be permitted to distribute promotional material onsite

Our sponsor will not be allowed to distribute promotional material onsite

- Reach of Project

We will make the property available to our sponsor for market research

We will offer the opportunity of market research as an option in our proposal

We will not allow the sponsor to undertake market research onsite

Event / Product Sponsorship

- Reach of Project(please tick all relevant boxes)

International
National
Regional
Town/City

- Sponsorship Type

EventTeamIndividualMediaVenue
Other

- Sponsorship Level

Title (e.g. the ADTA Tour de France)Presenting (tied into our event logo)
Host / DestinationAssociate
Other

- Governing body

Our event/property is sanctioned by a governing body/federation.(If yes please state the governing bodies involved)

Our event/property is not sanctioned by a governing body/federation

Date of Event / Product(please tick all relevant boxes)

January - MarchApril - JuneJuly - SeptemberOctober - December

Investment

- Private Investment

Our overall event/product sponsorship will be supported by private sector investment
Our event sponsorship will not be supported by private sector investment

- Business Model

Our event/product operates commercially for profit
Our event/product operates commercially not for profit

Corporate Hospitality

Significant sponsor hospitality packages are included in the budget request
Minimal sponsor hospitality packages are included in the budget request
No sponsor hospitality packages are included in the budget request

VIP Functions

Significant sponsor VIP function packages are included in the budget request
Minimal sponsor VIP function packages are included in the budget request
No sponsor VIP function packages are included in the budget request

Athlete/Celebrity Functions

Our sponsor will be able to attend functions to meet athlete/celebrity performers

Our sponsor will not be able to attend functions with athlete/celebrity performers

Community Engagement

- Community Volunteering

We offer the opportunity for volunteer involvement or participation
We would be willing to offer volunteer involvement but currently do not
We do not offer volunteer involvement

- Sponsor Employee Benefits

We offer staff benefits - tickets, reserved seating, special access, merchandise
We would consider offering staff benefits but currently do not
We will not offer staff any benefits

- Educational or Youth Activities

We offer or sponsor the opportunity to participate in or create youth, educational and community initiatives as part of the project
We do not offer the sponsor the opportunity to create programs outside the scope of work the event undertakes within the community

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By clicking on the Save and Submit button, you will be submitting the final sponsorship application.

Content last updated on : January,31,2012 @ 01:04 PM